Todays Jobs
Job Role
Job Types
Sector
Aircraft type
Principal Marketing Manager Business Aviation Services
Apply now
Location: Cedar Rapids
Job type: Permanent
Aircraft type:
Contact:
Sector: Marketing & PR
Job Role:
At Collins Aerospace, we’re dedicated to relentlessly tackling the toughest challenges in our industry – all to redefine aerospace.
Created in 2018 through the combination of two leading companies– Rockwell Collins and United Technologies Aerospace Systems – we’re driving the industry forward through technologically advanced and intelligent solutions for global aerospace and defense. Every day we imagine ways to make the skies and the spaces we touch smarter, safer and more amazing than ever. Together we chart new journeys, reunite families, protect nations and save lives. And we do it all with some of the greatest talent this industry has to offer.
We are Collins Aerospace and we hope you join us as we REDEFINE AEROSPACE.
Job Summary
Directs development of company market requirements for Corporate Aircraft Service Program (CASP) warranty solutions. This includes development of market strategies, requirements analysis, and content & collateral creation.
Leads development and execution of Marketing Plans and CASP positioning in the marketplace. Skilled use of CRM tool to mine leads and create effective campaigns that drive sales growth.
As a Subject Matter Expert, a keen understanding of customer value drivers and how they align with CASP coverage for maximum market adoption, is expected. This includes gathering and disseminating competitive intelligence to the sales team, as well as utilizing this intelligence to drive CASP enhancements.
In conjunction with Corporate Business Communications, leads the development and execution of the annual communications plan including budgets, branding, advertising, trade shows, collateral, digital strategies and content equity.
Provides technical assistance and marketing support to the sales organization in Pursuit Order Capture activities.
Directs the development of company market requirements for highly technical and complex products, systems and solutions. This includes the development of product, systems and solution based strategies, requirements analysis, and "Real, win, worth" analysis. Leads the development and execution of Marketing Plans and product / system / solution positioning in the marketplace. Supports LCVS business plan development and execution. Reduces broad concepts and strategic initiatives into Marketing Plans, additionally identifies strategic inflection points in the market place for core and non-traditional business initiatives. In conjunction with Corporate Business Communications, leads the development and execution of the annual communications plan including budgets, branding, advertising, trade shows, collateral, web strategies and content equity. Provides technical assistance and marketing support to the sales organization in Pursuit Order Capture activities.
Job Responsibilities
*
Evaluate new market initiatives
*
Consult with internal and external stakeholders, while voicing marketing perspectives and insights
*
Projects future market trends
*
Create and execute plans to collect and interpret market data, and present relevant conclusions to internal stakeholders
*
Create and execute diverse and measurable Go-To-Market strategies
* Projecting future market trends to guide the business areas in the development and sale of systems, products or services to meet current and/or emerging customer needs in order to achieve AOP and growth targets.
* Lead the development of marketing strategies and plans for the capture of new Domestic and/or International business opportunities that leveraging cross enterprise Rockwell Collins core competencies.
* Identify and bring forward teaming and/or acquisition recommendations that support the goals and objectives of the businesses Strategic and Financial Plan.
*
Evaluate new market initiatives
*
Consult with internal and external stakeholders, while voicing marketing perspectives and insights
*
Projects future market trends
*
Create and execute plans to collect and interpret market data, and present relevant conclusions to internal stakeholders
*
Create and execute diverse and measurable Go-To-Market strategies
Basic Qualifications
Bachelor’s degree in appropriate discipline or in the absence of a degree six years of related experience
*
Ability to manage complex projects from inception through execution in a broad cross-function matrixed organization.
*
Proficiency with Microsoft Word and Excel, and mastery of PowerPoint
*
Strong communication skills – oral and written
Preferred Qualifications
*
Passion for business aviation, with knowledge of aircraft types, flight operations concepts & technologies, and business models in the segment
*
Qualitative and quantitative market research experience
*
Digital marketing experience, including tracking and interpreting web traffic and other digital metrics
At Collins Aerospace, we believe a solid work-life balance creates a healthy lifestyle and inspires creativity and innovation. We value our people and invest in their development, growth and success at our company by providing development opportunities through Collins Aerospace University, networking, mentoring, and tuition reimbursement.
And that’s just for starters.
Some of our competitive benefits package includes:
* Medical, dental, and vision insurance
* Three weeks of vacation for newly hired employees
* Company-paid winter holiday shutdown for most locations
* Generous 401(k) plan that matches 62.5 percent of the first 8 percent of eligible compensation you contribute (or 5 percent if you save 8 percent)
* An Incentive Pay Plan based upon company performance
* Tuition reimbursement
* And more
Interested yet? Apply now and embark on your next worthwhile adventure!
Collins Aerospace is an equal opportunity employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, gender, sexual orientation, gender identity, disability, protected veteran status or any other protected status.
Apply for this job