Videographer
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Location: Hong Kong
Job type: Permanent
Aircraft type:
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Sector: Marketing & PR
Job Role:
Department: Brand, Insights & Marketing Communications
Reports to: Assistant Media Production Manager
Job Summary
The brand team ensures that we remain true to our brand – lighting it up at every opportunity; amplifying, enhancing and refining it across every customer and employee touchpoint. Every interaction that our customers and employees have with our brand influences their perception of it. We therefore work on a wonderfully diverse set of projects which will stimulate, challenge and reward any candidate deeply passionate about design and branding.
Under our brand promise of Life Well Travelled, we believe that travelling well is an important part of living well. As travellers ourselves, travelling well is something we instinctively understand.
Acting as Cathay Pacific’s internal creative agency, we design differentiating content and experiences that bring the Cathay Pacific and Cathay Dragon brands to life. We guide and produce customer and employee-facing content through photography, video, graphic design and copy; across the discplines of customer experience, marketing, digital and product design.
We are looking for a talented videographer with a passion for travel, cinematography and storytelling to join our team.
Key responsibilities
* Shoot and produce compelling video content that captures our brand, customer experience, destinations, aircraft, and people
* Shoot in a variety of styles to fulfil creative briefs, ranging from high-end corporate films, to creative clips for social media
* Collaborate with art directors and video editors from pre to post; but also self-shoot, direct and deliver from end to end when required
* Set up lighting and grip equipment. Operate wireless lavs and monitor audio on a shoot
* Ensure that work consistently adheres to our brand, video and photography guidelines
* Format, retouch, edit and enhance video projects as required
* Fulfil photography briefs by running photo shoots as required
* Responsible for making sure our content resonates with target audiences and markets
* Offer continuous insight into industry best practices, digital trends, and content generation ideas
Requirements
* Self-starter with 1 – 2 years of experience in video production / multimedia design
* Deep familiarity with audio and video recording techniques and systems, including lighting, video/DSLR camera operation and non-linear editing
* Keen eye and passion for video and photography. Naturally aligned to Cathay Pacific’s style
* Solid understanding of digital and social media video consumption trends
* Strong storyteller, capable of turning concepts into simple, elegant narratives
* Holds oneself to high standards and takes pride in quality of work, with great attention to detail
* Works well under deadline pressure
* Organised and capable of working on multiple projects simultaneously
* Ability to work in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop) and Final Cut Pro X
* Experience in photsography, photo retouching, motion graphics, sound sweetening and colour correction a bonus
* Bachelor’s degree in Art, Film, Communications, Broadcast or similar field
* Strong portfolio demonstrating range and quality of projects you’ve completed
* Willingness to travel to different destinations and offices around the world
* An absolute lover of travel and all that it represents
Examples of recent projects
The following list captures some of the projects which the brand team has been involved with.
* Strategy and identity
* Development of Life Well Travelled brand promise
* Cathay Pacific logo refresh (2014)
* Cathay Dragon rebrand (2016)
* Aircraft livery design
* Inflight
* Pilot and cabin crew uniform accessories design
* Menu card, meal tray and service ware design
* Safety video
* Digital design
* Website and mobile apps
* Experience design
* Lounge experience design
* Employee experience design
* New joiners on-boarding
* Merchandise and collaterals
* Merchandise / product development
* Marketing and sales collaterals
You are required to submit a cover letter and a digital portfolio to be considered for this position.
Application Deadline: 29 October 2017
Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.
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