Market analyst with focus digital ancillaries
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Location: Brussel
Job type: Permanent
Aircraft type:
Contact:
Sector: Operations
Job Role:
Market analyst with focus digital & ancillaries
Mission
The Market Analyst initiates and steers sales activities in the assigned regions and/ or channels based on the analysis and evaluation of market and/or channel specific data. He/she identifies opportunities and threats in sales, marketing and pricing areas and supports in driving related business processes.
Tasks
Key result area 1: Analysis & Reporting (40%):
* Monitoring, analysing, developing and adapting of reports, tools and workflows
* Monitor digital & ancillary sales channels performance/business development and initiate/coordinate commercial recommendations/adjustments in coordination with Sales, marketing and pricing Analysts
* Contributing to the creation of sales promoting activities and monthly / weekly action plans through analysis of market and/or channel specific data
* Continuously monitoring, developing and adapting reporting set
* Continuously evaluating market development (Competitor and partner monitoring)
* Generating data for sales channel management and online push
* Market / channel specific and ad-hoc reporting/analysis
* Distributing market and competitor information within the organisation
Key result area 2: Commercial Strategy setting and execution (40%):
* Contributing to the yearly planning and budgeting process (revenue, incentives, sales channels).
* Ensuring a seamless flow of information and cooperation with all departments (interface between sales, marketing & pricing)
* Identification of sales trends and development of appropriate sales strategies in coordination with Sales / pricing Analysts
* Regular (yearly + intermediate) assessment of digital & ancillary product portfolio, including customer segmentation, in coordination with sales & marketing dpts
* Monthly revenue forecasting
* Monthly incentive forecasting (across all sales channels) in cooperation with account management and sales support
Key result area 3:Miscellaneous (20%)
* Keeping up-to-date with all technical developments regarding reporting tools
* Working closely with and providing back-up for the Sales, marketing & pricing Analysts
* Participating at sales/commercial meetings
* Participate in and/or manage projects in liaison with the goal of the job
* Interface digital channel and marketing with local sales organizations for relevant matters
Profile
* Professional Masters (preferably in quantitative studies eg; statistics, mathematics, economics etc)
* >2 years of professional experience preferred
* Good understanding of the aviation industry and their main performance indicators
* Know-how of following sales tools preferred: MP @ WEB, SIRAX, LH MIDT tools, and other Sales tools, incl. CORONA, Amadeus, MS Excel, Access, PowerPoint, Outlook, Word etc.
* Strong analytical skills and not afraid to think out of the box
* Ability to work with numbers/figures
* Ability to work and interact with people from all hierarchy levels
* Strong communication and negotiation skills: both written and orally (English)
* Proactive attitude
* Assertiveness
* Team player
* Intercultural, customer-oriented
* Not afraid to take initiative and able to work independently
For a valid application, please upload your resume, motivation letter, certificate of good conduct and copy of your most recent relevant degree.
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